Joe Coughlin talks to about what the Baby Boomer wants

Tue, 03/01/2011

AgeLab Director Joe Coughlin discussed business and the Baby Boomer with correspondent Elizabeth Wine. Coughlin described consumers as smarter than ever and more demanding of financial products that address both current and future needs. He suggests providers “re-frame products to provide not just an income stream for some time in the future, but income for specific needs.”

The full article can be read here.

Joe Coughlin continues the conversation on his blog: Disruptive Demographics: Global Aging, Technology & Innovation


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